Sneaker Files is an online magazine specializing in Sneaker News since 2006. The creation of SF started with a passion for sneakers and sharing our knowledge throughout the years of collecting. We also noticed in the mid-2000s that there was a lack of sneaker resources online. This is where we dedicated hours to compile a rich history of sneakers. With our various brand contacts and relationships, we provide the most accurate information on upcoming releases. Our mission is to provide accurate and credible news.

Sneaker Files About Us

What We Cover

Sneaker News:
Our forte is sneaker news. We are the leading website for breaking exclusive news on sneakers. Having insider sources from multiple brands, Sneaker Files is trusted by the community and is known as a reputable news outlet for giving accurate news, mock-ups, release dates, and more.

About Sneaker Files News

Release Dates:
Knowing when a sneaker becomes available is crucial for people wanting to purchase. We make sure to update our release dates pages to make sure readers know well in advance when a shoe is coming out. This also includes the retail price.

For more upcoming releases from Jordan Brand and Nike, visit our Air Jordan Release Dates and Nike Release Dates pages.

About Sneaker Files Release Dates

The history of a sneaker is just as important as knowing when a pair comes out. Brands like Air Jordan, Nike, adidas, Reebok, and more go back half a century, have specific designers, and some have yet to re-release since their initial debut. Educating yourself on the history is part of what being called a “sneakerhead” is. We specialize in knowing the history behind not just the brands but also specific shoes.

About Sneaker Files History

Meet The Sneaker Files Team

Brian Betschart – Founder / Editor-in-Chief
Founder and Editor of Sneaker Files, Brian is considered an expert in the sneaker industry. Residing in Sacramento, California, Brian has collected shoes since elementary school, and his collection has grown to over 500 pairs and counting. For his expertise, Brian has been sourced by multiple publications, including Bleacher Report, Slam Magazine, Forbes, Complex, Sports Illustrated, Yahoo Sports, USA Today, and more.

Full Bio

Read Articles by Brian.

Brian Betschart

Connect with Sneaker Files:


Connect with Us on Instagram here.

Subscribe to Us on YouTube here.

Connect with Us on Facebook here.

Connect with Us on Twitter here.

Visiting our Website: 
For more information about our website, see our Privacy Policy, Editorial Code of Conduct, Terms of Use, Affiliate Disclosure, and Accessibility Statement for

Wall of Sneakers